Ovia vs Pregnancy+ vs What to Expect (2026)
Ovia suits you if you want symptom, kick and contraction logging, Pregnancy+ if you want 3D baby models, and What to Expect if you want editorial content and groups. Compared on App Store listings and pricing as of October 2026.
Full Transparency
This comparison is published by Holland Neurotech Inc., the company behind Veya. Veya appears as one column among equals, with its gaps listed. If Ovia, Pregnancy+ or What to Expect fits you better, use it.
Quick Answer
- Baby-development visuals: Pregnancy+. Its listing describes interactive 3D models and weekly guides.[1]
- Editorial content and community groups: What to Expect. Its listing describes week-by-week tracking, 3D videos and groups.[3]
- Symptom, kick and contraction logging, plus employer or health-plan access: Ovia. Its listing describes all of these.[2]
- Pregnancy inside a wider health record: Veya, with no community or 3D visuals.
Ovia, Pregnancy+ and What to Expect are three widely used pregnancy apps, and each started from a different place: a health-tracking company, a Philips consumer app, and a parenting book brand. This guide compares week-by-week content, 3D baby visuals, symptom and kick tracking, partner sharing, community, employer versions, pricing and privacy, using each App Store listing as of October 2026.
What is the difference between Ovia, Pregnancy+ and What to Expect?
Ovia leans toward logging (symptoms, kicks, contractions) and offers an employer or health-plan route. Pregnancy+ leans toward visuals, with interactive 3D models. What to Expect leans toward editorial content and groups. All three list a kick counter, and all three are free to download.[1][2][3]
| Ovia | Pregnancy+ | What to Expect | Veya | |
|---|---|---|---|---|
| Listing publisher | Ovuline, Inc. (Ovia Health by Labcorp)[2] | Philips Digital UK Limited[1] | Everyday Health, Inc.[3] | Holland Neurotech Inc. |
| App Store rating | 4.8 (91K ratings)[2] | 4.8 (77K ratings)[1] | 4.9 (380K ratings)[3] | Not enough ratings to report |
| Week-by-week content | Listed[2] | Weekly guides[1] | Listed[3] | Week-by-week timeline |
| 3D or illustrated baby | Not listed | Interactive 3D models[1] | 3D weekly videos[3] | No |
| Symptom tracking | Listed[2] | Not described in listing[1] | Listed[3] | Listed |
| Kick counter | Listed[2] | Listed[1] | Listed[3] | Listed |
| Contraction timer | Listed[2] | Listed[1] | Not in listing[3] | Listed |
| Partner sharing | Friends & Family Sharing[2] | Partner or family can follow along[1] | Not in listing[3] | Not listed |
| Community | Not in listing[2] | Introduced in v7.0, rolling out[1] | Groups[3] | No |
| Price | Free, no IAP prices shown[2] | Free, IAP: $34.99/yr, $5.99/mo[1] | Free, no IAP listed[3] | Free core, Pro $49.99/yr |
| Postpartum | Listed[2] | No dedicated feature listed[1] | Listed, with newborn log[3] | Postpartum recovery tracking |
Which app has the best week-by-week content and baby visuals?
Pregnancy+ and What to Expect both lean on visuals. Pregnancy+ describes interactive 3D models and a size guide, and its notes mention a Premium 3D documentary. What to Expect describes weekly baby development, pregnancy symptoms and daily tips, plus 3D videos.[1][3] Ovia's listing does not mention 3D visuals.
If seeing the baby is the point, Pregnancy+ is the app built around it, and What to Expect pairs the videos with a larger editorial library. For a deeper read on content depth, see Ovia vs What to Expect vs BabyCenter and What to Expect vs BabyCenter.
Which app tracks symptoms, kicks and contractions?
Ovia lists the fullest set of the three: symptom tracking, kick counting and a contraction timer, plus lookup tools for symptoms and food safety. What to Expect lists symptom logging and kick counts but sends contraction timing to a separate app. Pregnancy+ lists kick counting and contraction timing without describing symptom logging.[1][2][3]
Our best pregnancy tracking app comparison describes Pregnancy+ symptom tracking as basic. Some of its tools may sit behind Premium, and its listing does not say which, so check in the app which tools are free.
Which app offers partner sharing and community?
Ovia lists Friends & Family Sharing, and Pregnancy+ says a partner or family members can follow along. What to Expect lists groups for connecting with other parents but does not describe sharing. Pregnancy+ added a community in version 7.0, which its listing says is rolling out gradually.[1][2][3]
Ovia's listing does not mention a community. If other parents are the main draw, BabyCenter's due-date groups are the closer fit, covered in Ovia vs BabyCenter.
What does each app cost in 2026?
All three are free to download. Pregnancy+ lists Premium at $34.99 per year and $5.99 per month in its in-app purchases (as of October 2026). Ovia's listing shows no in-app prices, and What to Expect's lists none.[1][2][3]
Pregnancy+ also lists a $12.99 three-month option and a $3.99 premium tools purchase, and its listing does not say which features are free. Ovia's premium tools such as health coaching unlock when you enter employer or health-plan details, so there may be no price at all for some members. This is the Ovia Health by Labcorp version the listing describes.[2]
What do the privacy labels show?
Each listing carries a developer-reported privacy label that Apple has not verified. Pregnancy+ lists identifiers as data used to track you. What to Expect lists contact info, identifiers, usage data and sensitive info as used to track you, with third-party advertising among its purposes.[1][3]
Ovia's label lists health, contact, identifier, location and usage data as linked to you, with several categories used for advertising or marketing.[2] Because Ovia access can run through an employer or plan, read its privacy policy for what a plan sponsor can see. None of this makes an app unsafe or safe. It is the record to read before you log health details.
Which app helps after the birth?
What to Expect describes postpartum symptom and medication recording plus a newborn and baby log. Ovia's listing also lists postpartum. Pregnancy+ mentions breastfeeding guides but no dedicated postpartum feature.[1][2][3] For apps built around recovery, see best postpartum tracking app.
For general reading on the weeks before and after, our pregnancy tracking guide covers the basics, and the due date calculator works without an app.
Where does Veya fit?
Veya has a pregnancy mode with a week-by-week timeline, a kick counter and a contraction timer, alongside nutrition, mood, sleep and wearable data. Its core tracking is free, and Pro is $9.99 per month or $49.99 per year as of October 2026.
It also has gaps. There are no 3D visuals, no editorial library and no community, it is iPhone and web only, and it is a newer app with fewer reviews than the three above. We do not claim outcomes for it, and it is not a substitute for prenatal care. More detail sits in the best pregnancy app roundup.
Which should you choose: Ovia, Pregnancy+ or What to Expect?
Choose Ovia if:
- You want symptom, kick and contraction logging in one app
- Your employer or health plan offers premium tools
- You are comfortable reading its privacy policy first
Choose Pregnancy+ if:
- You want interactive 3D baby models
- You want a partner or family to follow along
- You are fine with Premium at $34.99 per year
Choose What to Expect if:
- You want editorial content and community groups
- You want postpartum and newborn logging in the same app
- You can use a separate contraction timer
Choose Veya if:
- You want pregnancy logged next to mood, sleep, nutrition and wearable data
- You do not need 3D visuals or a community
How we compared
First-hand, we read each app's US App Store listing on October 16, 2026 for publisher, rating, in-app purchases, listed features and the developer-reported privacy label. All links here go to those listings or to other primary sources. We did not install or test the apps. A feature marked "not in listing" means the listing does not mention it, not that the app lacks it. Veya's row comes from our own roundup. Prices change, so check the app.
Frequently Asked Questions
Is Pregnancy+ still made by Philips?
Its App Store listing names Philips Digital UK Limited as the seller and Philips Consumer Lifestyle B.V. in the copyright line (as of October 2026). The listing says it is free with in-app purchases.
Which is better, Ovia or What to Expect?
It depends on the job. Ovia's listing covers symptom tracking, kick counting, a contraction timer and an employer or plan route. What to Expect's listing describes week-by-week content, 3D videos, groups and a newborn log. Neither lists a price, so cost is not the deciding factor.
Does Pregnancy+ have a kick counter and contraction timer?
Both are described in its listing. User reviews quoted in the listing say some tools need Premium, which the listing itself does not confirm, so check inside the app.
Is Ovia free for everyone?
The listing shows it as free to download with no in-app prices. Premium tools such as health coaching open up through employer or health-plan details, so access depends on your plan.
Do any of these apps have partner sharing?
Ovia lists Friends & Family Sharing, and Pregnancy+ says a partner or family members can follow along. What to Expect's listing does not describe sharing.
Can I switch apps mid-pregnancy?
You can, though history rarely transfers between unrelated apps. Many people keep one app for content and another for logging. See the three-way Ovia, What to Expect and BabyCenter guide for how that split works.
References
- Philips Digital UK Limited. Pregnancy+ | Tracker App, App Store listing. apps.apple.com. Fetched October 16, 2026.
- Ovuline, Inc. Ovia Cycle & Pregnancy Tracker (Ovia Health by Labcorp), App Store listing. apps.apple.com. Fetched October 16, 2026.
- Everyday Health, Inc. Pregnancy Tracker App - WTE (What to Expect), App Store listing. apps.apple.com. Fetched October 16, 2026.
Facts checked against App Store listings and named sources, October 2026. Prices and policies change, so confirm current terms in each app before subscribing.
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